Apple Launches New MacBook Air with M4 Chip
Apple has announced the new MacBook Air with M4 chip, extended battery life, and a fresh sky blue color. The redesigned MacBook Air starts at $999, offering a more affordable option for students, professionals, and first-time Mac users. The 13-inch and 15-inch models are now available for pre-order, with shipments beginning March 12.
M4 Chip: Enhanced Speed and Performance
The M4 chip brings a significant performance boost, making the new MacBook Air up to 2x faster than the M1 model. It features a 10-core CPU, an up to 10-core GPU, and support for up to 32GB of unified memory. Users can experience faster multitasking, smoother video editing, and improved AI-driven tasks with this new processor.
Compared to Intel-based MacBook Air models, the M4 version delivers up to 23x faster performance. Tasks such as photo and video editing, spreadsheet calculations, and web browsing show remarkable speed improvements. The Neural Engine also enhances AI-driven applications, optimizing background noise reduction and automatic photo enhancements.
New Color: Sky Blue Joins the MacBook Air Lineup
Apple introduced a new sky blue color, joining midnight, starlight, and silver in the MacBook Air lineup. The metallic light blue finish reflects light dynamically, adding to the sleek design. All color options include a color-matched MagSafe charging cable.
Longer Battery Life and Improved Camera
The new MacBook Air offers up to 18 hours of battery life, extending usability for work, school, or entertainment. Apple also upgraded the front-facing camera to a 12MP Center Stage camera, improving video quality for FaceTime calls and virtual meetings.
Enhanced External Display Support
For users needing more screen space, the MacBook Air now supports two 6K external displays when the laptop is closed. This makes it an ideal choice for business professionals, students, and creatives who rely on multiple screens for productivity.
Built for Apple Intelligence
The M4-powered MacBook Air is optimized for Apple Intelligence, enabling advanced AI capabilities. Users can access features like:
- Image Playground for AI-generated visual content.
- Genmoji to create personalized emojis.
- Enhanced Siri for faster voice commands and task automation.
- ChatGPT integration for on-demand assistance, with privacy controls ensuring user data security.
Pricing and Availability
The 13-inch MacBook Air with M4 starts at $999 ($899 for education), while the 15-inch model starts at $1,199 ($1,099 for education). Customers can pre-order today, with availability in stores and online beginning March 12.
More…
- https://www.apple.com/newsroom/2025/03/apple-introduces-the-new-macbook-air-with-the-m4-chip-and-a-sky-blue-color
- https://www.theverge.com/news/625082/macbook-air-sky-blue-photos-hands-on-studio-ipad
- https://www.bloomberg.com/news/articles/2025-03-05/apple-upgrades-macbook-air-and-mac-studio-after-sales-resurgenceÂ
